Lululemon Ambassador Program

Lululemon’s Ambassador Program supports athletes, inspiring leaders, storytellers, and doers from around the world. allowing Lululemon to get valuable feedback from their community of ambassadors. Lululemon has created an environment that allows ambassadors to network, gain access to personal development tools, and try new products,

COMPANY
Lululemon Athletica

ROLE
Product designer, Contract

YEAR
2019

Group-13

My Role

I worked with the Product Manager, Front-end Developer, and Backend Architect to create an ambassador management tool that allowed Lululemon to easily search, add, update, and remove ambassadors. Up until this point, individual stores were managing ambassadors using manual methods like spreadsheets, which created troubles for stores looking to find specific ambassadors based on specific criteria.

Methods

  1. Defined MVP based on business requirements
  2. User flows
  3. Wireframes
  4. Gather user feedback with the Product Manager
  5. UI design and Prototyping
Luluflow-resize-1

Click to see full size image

Login

Lets store managers easily log in using their existing Lululemon credentials.

Login-mobile-2
Browse-ambassador

Browse ambassadors

As a core part of the managment experience, store managers can add new ambassadors, filter ambassadors based on a broad range of criteria. and can view individual profiles.

Filters view - Mobile

When accessing ambassador management on mobile, store managers can filter using an
easy-to-use and focused overlay.

Filter-mobile-1
Profile-view

Ambassador profile

From the ambassador profile view store managers can view ambassador details and, update personal information, and change the ambassador status.

Gallery

From the ambassador profile, store managers can add, view, and delete available promotional images for a given ambassador.

Gallery

Results

The result was a responsive online management tool that allows store managers to quickly and easily add and manage the growing community of ambassadors. Since launch, Lululemon has used the ambassador management tool to successfully add 2,000 ambassadors across 300+ stores in North America.

Copyright © 2020 Jake Buhrig

Back to top Arrow